Communication is a cornerstone of all relationships, either professional or personal. It has the ability to make or break those relationships and effective communication is therefore key.
But what exactly constitutes effective communication? Essentially there are three main styles: aggressive; passive and assertive.
Some people mistakenly believe that aggressive communication ensures favourable outcomes, however that is not actually the case. No one enjoys interacting with someone who is overbearing, domineering and focused solely on themselves. While it may seem that these aggressive communicators win arguments and get their own way, very often people will be acquiescing to them out of fear or to avoid confrontation, rather than a genuine belief that they are right.
Gaining the confidence and respect of others is definitely not as simple as “whoever shouts the loudest wins”!